2015/01/22

2015 01 21 LUNCH WITH MARK BEAULIEU

Mark Richard Beaulieu (born 1953) is an American software engineer, novelist, painter, and digital photographic artist.

Contents
1.        1 Life and work
1.        1.1 Artist
2.        1.2 Software Career
3.        1.3 Photographer
4.        1.4 Novelist
2.        2 References
3.        3 Selected works
4.        4 External links

Life and work
Mark Richard Beaulieu was born in Camp Gordon, Georgia, son of an Army Signal Corps officer, and grew up in the US and Germany. After studying drawing and painting at UT Austin, he developed a Photorealist style making large-scale airbrush paintings while at Trinity University. There he minored in computer science learning APL to make computer generated film. He studied with and worked for pop artist Wayne Thiebaud while getting his MFA at UC Davis. After a career as a senior software engineer in Silicon Valley he emerged as a telecommunications director at Qualcomm and at Novatel Wireless. He is known for his wireless internet and multimedia technical books as well as his 12th century historical fiction novels.
Artist
Beginning an art career as a painter, Beaulieu received awards from The Art Museum of South Texas, Corpus Christi[1], the 17th Annual Delta Art Exhibition[2]. After placing at the 1975 Artists Biennial at the New Orleans Museum of Art, his work was reviewed in La Revue Moderne.[3] Giving two one-man shows at Laurie Auditorium Gallery in San Antonio collectors took note, among them Joe Nicholson, industrialist Marshall Steves Jr., and Dr. Donald Rubel. Moving to Northern California in 1976, Beaulieu exhibited and received awards at wide range of state and local galleries.[4] Stylistically, Marks art works have connections to Pop Art, and Photorealism. His pieces are often of urban landscapes, gardens, sandscapes and waterscapes, featuring complex painterly color spaces.
Software Career
Beaulieu transitioned to software first creating digital paintings in 1976 at the Xerox Palo Alto Research Center (Xerox PARC) with SuperPaint, "the first complete digital paint system". In 1980 he entered the pHD program for software at UC Irvine, but left to cofound Metatext Computers in Irvine, California inventing its markup language, parsers, and system software for batch processing for phototypesetters. He began a professional career as a software engineer in 1993 for Silicon Valley startups including Metaphor Computers, General Magic, and Forethought which later sold its PowerPoint software to Microsoft.[5]

As a software consultant for his company Digital Lantern, Beaulieu developed proprietary algorithms for naming services,[6] producing trade terminology for General Magic and a number of companies. For Go Systems he generated PenPoint as the name of their operating system. In 1993 he created the Digital Cities Restaurant Guide, one of the first computer restaurant guides.[7] The software featured geocoded and deep content for the 3,200 San Francisco restaurants[8] and eventually all 14,000 restaurants in the SF Bay Area. The interface was designed by Nathan Shedroff[9]. Designed for Powerbooks, the software was sold by Apple Computer and affiliate stores, the content updated every season. The product was widely reviewed in the Bay Area.[10] Terry Winograd asked him to present the salient concepts of his innovative interfaces, predictions for emerging consumer deep personal content at an HCI seminar at Stanford University[11]. Many of the Digital Lantern concepts and user interface are seen on Yelp.com.

Beaulieu coauthored Demystifying Multimedia for Apple Computer in 1993, retitled as Multimedia Demystified in 1995[12]. Research interviews for the book showed that top designers were interested in understanding multimedia principles. He taught the core of these findings as an instructor for the SFSU Multimedia Studies Program[13] in the first and third quarter of 1996 in the course "Understanding Media: The Individual and Society with Marshall McLuhan, and invited Eric McLuhan to lecture at the SFSU program. Beaulieu programmed a multimedia kiosk for Apple Computer that presented the ideas of Marshal McLuhan.[14] The kiosk was exhibited at special events such as Siggraph 1995 LA for the opening of the Blue Man Group.[15]

In 1996 he transferred Digital Cities assets to Vivid Travel Network and worked as their director of product development helping to develop a 25 language web-based international travel guide. [16][17] Branded as Digital Cities the name was sold to AOL. When VTN dissolved, Beaulieu created the United States Restaurant Guide which featured over 550,000 US restaurants. Content was licensed by many companies. USRG.COM was later sold.

Beaulieu began writing the book Wireless Internet Applications and Architecture[18] while at ICRAS, a subdivision of General Magic. Cell phone inventor Martin Cooper wrote a significant forward and FCC chairman Tom Wheeler contributed promotional text[18]. The book became an international teaching text for the design and development of mobile applications. Beaulieu focused on a telecommunications career working as a software director at Qualcomm and Novatel Wireless.
Photographer
Beaulieu returned to his art career in 2008, focusing on digital photography and printing. "Three Doors of the Petroveil" was awarded first place by Arthur Ollman, Director of the San Diego Museum of Photographic Arts in the Beyond the Lens exhibition that opened the Municipal Gallery in Escondido, CA.[19] Beaulieu collaborates with digital artist David Em photographing California freeways. They exhibited their prints in The Secret Life of Freeways[20] in 2009. He is developing a sand mirage series which suggest a wide range of compositional spaces.
Novelist
In 2012, Beaulieu began writing a six-volume historical fiction series based on twelve years of detailed research on the medieval life of Eleanor of Aquitaine. The series builds on revised views of historians and feature detailed reconstructed 12th century maps.[21] His research will be presented to the Historical Novel Society in June 2015.

He and his wife wrote The Artists Cookbook in 2014, focusing on art-oriented cooking.
Reference Paintings
The following large-scale photorealist acrylic airbrush on canvas paintings made in 1973-1979 exist in collections in the United States. Ten are available from the artist.



References
1.        ^ Jane Livingston, "Corpus Christi Art Foundation Annual Exhibition", catalogue, 1975.
2.        ^ "17th Annual Delta Art Exhibition", Arkansas Art Center, Little Rock Arkansas, brochure 1974.
3.        ^ Montoya, "Festival Annuel D'Arkansas City," La Revue Moderne, Paris, December 1975/January 1976, p30.
4.        ^2nd place for painting, Lodi 16th Art Annual, catalog.
5.        ^ "COMPANY NEWS; Microsoft Buys Software Unit". New York Times. 1987-07-31. Retrieved November 17, 2014.
6.        ^ “Mark Esserlieu (Beaulieu), marketing product manager, creative consultant”, APDA-Worth Its Weight in Code, Apple brochure,1990, p 4.
7.        ^ Will Kreth. "1.03: Street Cred". Archive.wired.com. Retrieved November 7, 2014.
8.        ^ "The Traveling Mac", MacUser, December 1993, p134.
9.        ^ "Nathan: Projects: Digital Restaurant Guide". Nathan.com. Retrieved November 17, 2014.
10.     ^ Gary Wolf, "Mac Attack", SF Weekly, March 9, 1994.
11.     ^ "1993-04-28 Beaulieu". Hci.stanford.edu. Retrieved November 16, 2014.
15.     ^ "McLuhan Kiosk". Digitallantern.net. Retrieved November 17, 2014.
16.     ^ "Vivid on a global trip - CNET News". News.cnet.com. Retrieved November 17, 2014.
17.     ^ "Regional Web Sites in Vivid Detail", San Francisco Examiner, October 2, 1996, pp D1-D3 1993.
Selected Books
           Multimedia Demystified (co-author, originally Demystifying Multimedia) New York: Random House for Apple Computer, 1995 ISBN 978-0679756033
           Wireless Internet Applications and Architecture New York: Addison-Wesley Professional, c2001 ISBN 978-0-201-73354-9
           The Artists Cookbook, Charleston: CreateSpace, color 232 p, 2014 ISBN 978-1502940728
Eleanor Code Novels
1.        Eleanor of Aquitaine: The Young Life - Alienor, Charleston: CreateSpace, 2012 ISBN 978-1480147362
2.        Eleanor of Aquitaine: The Journey East - Helienordis, Charleston: CreateSpace, 2012 ISBN 978-1480051577
3.        Eleanor of Aquitaine: The Voyage West - Al'nor, Charleston: CreateSpace, 2013 ISBN 978-1484875087
4.        Eleanor of Aquitaine: The Generation - Elanor, Charleston: CreateSpace, 2014 ISBN 978-1495350276
External links

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